A few months ago we added a post about Google+ and the “search plus your world” function and how it will play into local marketing.  As Google + is still rolling out their social media platform, the idea of local search is becoming more and more prevalent, particularly with marketing to people on the go. In fact, Microsoft has revealed that mobile internet usage will overtake desktop internet usage by 2014 and over 50% of today’s local internet searches are done from a mobile device.  Let’s take a moment to examine the featured infographic (courtesy of Digitialbuzz blog) and consider the importance of boosting a mobile presence…

A few months ago we added a post about Google+ and the “search plus your world” function and how it will play into local marketing.  As Google + is still rolling out their social media platform, the idea of local search is becoming more and more prevalent, particularly with marketing to people on the go. In fact, Microsoft has revealed that mobile internet usage will overtake desktop internet usage by 2014 and over 50% of today’s local internet searches are done from a mobile device.  Let’s take a moment to examine the featured infographic (courtesy of Digitialbuzz blog) and consider the importance of boosting a mobile presence…
From loyalty programs to mobilized web sites, mobile marketing works anytime, anywhere.  The possibilities are endless when you integrate mobile marketing to tap into a relevant customer area, this includes…
-increasing sales and loyalty
-feature paperless coupons and contests
-creating long term customer and engage crowds
-create buzz with customized SMS text loyalty campaigns
Successful mobile marketing requires that sites are designed for the small screen with the desires of the user in mind. By harnessing the ability to capture your visitors’ name and information (with their approval), visitors can turn into customers. Mobile features can then link to the community of social media sites such as LinkedIn, Twitter, and Facebook, building a community and strengthening the possibility for your business. Now is the time to make the most of your mobile marketing initiatives!
For help with mobile website marketing, please give us a call at (866) 736-1232.