Why Google Trends is Your Friend
As you work to keep your website in top SEO shape, take a look at Google Trends (//www.google.com/trends). This free service helps you keep up…
Create a Facebook Page for Your Business
We talk a lot here about using Facebook as another tool in your online marketing arsenal. Here are more specifics about how the social media…
Traditional Advertising Media: Still Worth Considering
Online marketing does bring you a terrific return on investment. In fact using such affordable marketing tactics as website optimization, article marketing, social media marketing,…
Five Reasons to Hire an Internet Marketing/SEO Company
Have you decided you need to market your business online? Good for you because online truly is where the action is today: About one-third (94…
Article Marketing or PPC? You Be the Judge of Which is Best
Can article marketing really work to bring traffic to your website? Isn't it just drivel written by hacks? Doesn't it take forever to get traffic?The…
Four Things to Require of Your SEO Company
When you engage an SEO company to create, revamp and/or optimize a website for you, be sure to ask them for the following services:Make sure…
Four Pillars of SEO
Search Engine Optimization can feel so confusing to people. So many different terms (RSS feeds, off-site vs. on-site, long-tail keywords, meta-tags, etc.), getting a handle…
Some Little Known SEO Secrets
Search engine optimization techniques can change as quickly as the seasons: what worked even three months ago may not be as efficient as what helps…
Marketing Today is All About Relationships
There's been a huge shift in marketing in just the past few years. From a mindset that had companies marketing to customers with little thought…
Fine Tuning Your SEO for Local Search
Ah, the lovely folks at Google -- always changing their algorithms for search. What worked well even six months ago may not work today, and…
Improving Your SEO ROI
If you've decided to build or convert your company's website so that it's better optimized for search engines, don't forget about the second phase of…
Proof of the Effectiveness of E-Mail Marketing
We talk a lot here about how effective e-mail marketing is. In fact, we even touted some current and upcoming trends in marketing via e-mail…