Search Engine Optimization

December 16, 2011
JCPenney Logo

Why JC Penney got Spanked by Google

So as you may or may not know, JC Penney, one of the largest clothing retailers in the world, got in big trouble with Google just […]
March 8, 2011

Google Places and Your Business’ Online Success, Part 2: Optimizing Your Places Listing

You’ve undoubtedly seen Google Places at work already. Let’s say you’ve recently looked for a florist in Womelsdorf, Pennsylvania and so you typed in the search […]
February 8, 2011

How to Rank High on Google Places

We talked in our last post about how getting one of the top seven listings in a Google Places page can be a great way to […]
February 8, 2011
Online Marketing Trends - Part 1

Early 2011 Online Marketing Trends. Part One

It’s still early in 2011. What are the online marketing trends for the beginning of this year? We believe social media marketing will grow from the […]
November 1, 2010

Traditional Advertising Media: Still Worth Considering

Online marketing does bring you a terrific return on investment. In fact using such affordable marketing tactics as website optimization, article marketing, social media marketing, etc., […]
October 22, 2010

Five Reasons to Hire an Internet Marketing/SEO Company

Have you decided you need to market your business online? Good for you because online truly is where the action is today: About one-third (94 million) […]
October 11, 2010

Four Pillars of SEO

Search Engine Optimization can feel so confusing to people. So many different terms (RSS feeds, off-site vs. on-site, long-tail keywords, meta-tags, etc.), getting a handle on […]
October 1, 2010
SEO Secrets

Some Little Known SEO Secrets

Search engine optimization techniques can change as quickly as the seasons: what worked even three months ago may not be as efficient as what helps your […]
September 7, 2010

Improving Your SEO ROI

If you’ve decided to build or convert your company’s website so that it’s better optimized for search engines, don’t forget about the second phase of SEO, […]
August 31, 2010

Top Tips for Your SEO Campaign

Marketing with SEO isn’t difficult, so long as you know what you’re doing. Once you understand SEO, it’s not hard to conduct an SEO marketing campaign […]
August 4, 2010

Stay Away from THIS Kind of SEO Company

As you’re looking for a search engine optimization company, beware of the ones that will tell you “we’ll get you on the first page of Google […]
July 20, 2010
Bing Logo

How to Rank Well in Bing Search Results

As you put together an SEO plan for your website, don’t forget Bing, Microsoft’s take on a search engine. Microsoft’s former search engine, MSN Live was […]
June 29, 2010

SEO for Your Small Business

It’s official; online advertising has passed print advertising in overall spending in 2010. If you’re not spending the resources to capture your target market when they […]
June 18, 2010

Marketing Your Site Online: It’s Time to Let Go

Small business owners know that they pretty much have to do it all in the beginning: all the bookkeeping. All the selling. All the customer service. […]
May 17, 2010

How to Find an SEO Company You Won’t Want to “Divorce”

We are only somewhat joking when we say that choosing an SEO company is just about as important as choosing your spouse. After all, like a […]
April 12, 2010

Why Link Building is important

The All-Important Backlink and How Your Site May Get Them On-site search engine optimization of your website is important to do. Your site needs to be […]
April 7, 2010

A Website Stuffed with Keywords is a Lonely Website

You’ve more than likely heard that good search engine optimized website content requires keywords, and lots of them. This is partially true. Yet, your site needs […]
April 1, 2010

Why SEO Makes Good Business Sense

You may be balking at the “high cost” of optimizing your website. After all, spending several thousands of dollars to create a new site (or redo […]
January 13, 2010
Title Tag

Meta Tags a Question, but All Hail the Title Tag

At a recent seminar several of us were discussing the merits of Meta Tags and Search Engine Optimization. A growing camp sees Meta Tags as almost […]
January 13, 2010

Search Engine Marketing – Choosing Keywords

Keywords are probably the most important factor when it comes to Search Engine Marketing and Optimization. Choosing the correct keywords that relate to your business can […]